Catch A Crab has a 24% bounce rate (the best of our clients)
Of our 100 odd clients using Google Analytics, Catch A Crab has the best bounce rate of them all (at a wonderful 24%).
If you are wondering why this matters, the bounce rate is a good measure of how interesting your website is to visitors. If someone leaves your website immediately after visiting just one page, this is considered a ‘bounce’.
The lower your bounce rate, the better, and 24% is a fantastic achievement for Catch A Crab, who have worked hard at keeping their website up-to-date regularly, adding new languages (first English, then Chinese and soon Japanese & Korean) and attracting the right visitors who are genuinely interested in their product.
Average bounce rates vary between 40%-60% for most websites, Google Analytic’s top man Avinash Kaushik gets very excited indeed about a bounce rate of 32% (see video below).
Google describes the bounce rate as:
“Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page.”
You can visit their website at http://www.catchacrab.com.au